SEAR'S Mario Bonamigo - How Diadora Became An Underground Status Symbol Among UK Casuals
May222018

How Diadora Became An Underground Status Symbol Among UK Casuals

Highsnobiety - Our latest film, produced in close collaboration with @diadoraofficial and original members of the scene, looks at how Diadora went from being a undiscovered label in Europe to one of the coveted underground status symbols for UK football casuals.

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